GENEVA, SWITZERLAND / RankWire.AI / – On September 14, the World Trade Organization will hold its inaugural World Trade and Tech Day at its headquarters in Geneva. This event aims to unite trade officials, technology policymakers, industry leaders, and other stakeholders. The central theme, “AI and Trade: Turning Potential into Progress,” will steer conversations about artificial intelligence and its impact on worldwide trade. The event’s focus will be on developing policies that broaden access to AI tools and foster more equitable international commerce.

Opening the event, Director-General Ngozi Okonjo-Iweala will deliver welcoming remarks. A ministerial dialogue will explore why artificial intelligence has become a significant issue in trade policy. The program also features a keynote speech and a panel with representatives from the private sector. Discussions will cover digital services, intellectual property rights, technical standards, and the participation of developing economies in AI-driven value chains. These sessions aim to connect technology policy with the practical needs of cross-border trade.
The World Trade Report 2025 will serve as a key reference for the gathering. According to WTO modeling, artificial intelligence has the potential to boost global trade by up to 37% by 2040. The report also projects that worldwide gross domestic product could grow by as much as 13%. However, these benefits are contingent upon adequate infrastructure, skills, technology adoption, and supportive policies. The report highlights that unequal access to AI could restrict participation for lower-income economies.
Trade Policy Takes a Leading Role in Discussions
Several sessions will focus on how AI can reduce the costs associated with international trade. Participants will examine tools that assist companies in processing documents, ensuring compliance, and analyzing supply chains. Additional topics include digitally delivered services and intellectual property rights treatment. Another discussion will explore how technical standards can enhance compatibility across markets. These areas reflect the growing implementation of AI in customs procedures, logistics, finance, and other trade-related services.
The event will also address obstacles that hinder wider adoption of artificial intelligence. Many businesses still lack reliable internet connectivity, sufficient computing power, skilled personnel, and affordable financing options. Smaller firms often face extra legal and technical hurdles when entering digital markets. The WTO’s small-business group examined these issues during a June discussion on AI and trade. Participants reviewed how emerging tools can improve market research, reduce costs, and improve access to trade information.
Showcasing Practical AI Applications in Trade
A key feature of World Trade and Tech Day will be an exhibition displaying AI applications for international commerce. A pitching session will showcase tools designed for companies, government agencies, and trade organizations. These demonstrations will bridge policy discussions with real-world applications of AI technology. Organizers plan to display how AI supports supply chain analysis, regulatory processes, and access to market data. This format will provide participants with concrete examples of AI systems already operational in trade functions.
The event on September 14 will take place at the World Trade Organization’s headquarters in Geneva. It will combine ministerial panels, input from businesses, policy analysis, and technology demonstrations. Focus areas include artificial intelligence, trade costs, digital services, and economic inclusion. The event will also explore the infrastructure and skills necessary to expand AI adoption. Details on registration and online participation are available on the official event webpage.